Let’s look back at 2015 and analyze our top selling K-Cups.

Once again, 87.9% of our K-Cup sales were coffee, while Tea accounted for only 10.8%, and Indulgence drinks 1.3%.

Green Mountain continues to dominate as the top brand, with 65.3% of sales, though other brands are gaining market share. Starbucks ranked 2nd with 8.3% of sales, followed by Celestial Seasonings, Coffee People, Twinings, and many other smaller brands.

img

Green Mountain Dark Magic continues to rank as our most popular K-Cup, accounting for 9% of K-Cup sales! The rest of the top ten list for 2015 is below:

  • Green Mountain Dark Magic (GMKDM)
  • Green Mountain Fair Trade Colombian (GMKS)
  • Green Mountain Breakfast Blend (GMKBB)
  • Green Mountain French Roast (GMKF)
  • Green Mountain Hazelnut (GMKH)
  • Green Mountain French Vanilla (GMKFV)
  • Coffee People Donut Shop Original (KDONUT)
  • Green Mountain Nantucket Blend (GMKNAN)
  • Starbucks Café Verona (KSBCV)
  • Starbucks Pike Place (KPP)